SEATTLE, Jan. 20, 2015 /PRNewswire/ -- The CDC defines
three main types of distraction - visual, manual, and cognitive -
and points out that texting is especially dangerous because it
combines all three. Proposed technological solutions for
non-voluntary prevention of texting, except for one, involve at
least one of: (1) special phones; (2) special cars; or (3) special
cellular provider hardware infrastructure. Obviously, such
solutions would be expensive to implement and cannot be quickly
deployed. The exception is the patented
MasterphoneTM System. Implemented solely with software
and using existing infrastructure, the Masterphone System can be
deployed quickly.
To be practical, a technology solution cannot be voluntary - it
must be mandatory. Plus, it must allow passengers to text even
while a driver is prevented. While some persons will stay true to a
no-texting pledge, too many won't pledge or follow-through.
Even though all US states but 11 ban texting by law, a recent CDC
survey shows 31% of US drivers reported texting while driving
within the previous 30 days. The reason? Texting is HIGHLY
ADDICTIVE. A 2010 study published by CNN quoted
neuroscientist Michael Seyffert as
saying, "Neuro-imaging studies have shown that those kids who are
texting have that area of the brain light up the same as an addict
using heroin." Just ask any addict to make a pledge to stop. The
result is generally predictable, regardless of whether they pledge
or not.
In the Masterphone System, a driver alone in a vehicle is
prevented from texting. A driver with passengers must register
their phone as a Masterphone - a single button push or voice
command - and then their passengers can text. Only licensed drivers
may register a Masterphone (no children). GPS tracking and analysis
determines that two or more phones are in the same vehicle. Time
stamped data is transferred and analyzed to compare position and
speed of phones connected to different cellular networks.
To date, the technology is covered by 3 US patents and 2 British
patents, with additional patents pending. To expedite the
deployment of this system, the first cellular service provider to
engage and commit to a pilot project will receive extremely
advantageous terms on patent licensing. The technology should
also be interesting to NHTSA and DOT.
Remember, every day 9 lives are lost to driver distraction - and
most are Death by Texting. To learn more please visit
www.safetexting.org. #SafeTexting
About Osann IP Consulting:
Robert Osann is an Intellectual
Property consultant, inventor, and veteran of five VC-backed
Silicon Valley startups - including founder/CEO at two. To date he
has 50 US and 3 British patents issued and over 12 patents pending.
Since 2007, he has sold a total of 8 patents and 10
applications to 4 different buyers in 5 transactions, including
smartphone patent portfolios at ICAP patent auctions in 2007 and
2011. Visit Osann IP Consulting. Other patents offered for
sale or license may be viewed at www.silaero.com.
Contact:
Osann IP Consulting
408-313-1990
bob@osann.net
Photos:
http://www.prlog.org/12414555
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SOURCE Osann IP Consulting